Company Profile 2025

Sweetly Co., Ltd.

Premium European Food Brand Developer

We curate and bring the finest artisanal food brands from Europe to the Korean market — connecting centuries of tradition with modern consumers.

Established 2013 · Seoul, Korea

Sweetly - Quality Food Developer
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Who We Are

Bringing Europe's Hidden
Culinary Gems to Korea

Sweetly discovers exceptional, time-honored food brands across Europe and introduces them to discerning Korean consumers through premium retail and online channels.

Founded in December 2013, Sweetly Co., Ltd. operates as an exclusive importer and distributor of premium European food brands in the Republic of Korea.

We define ourselves as a Premium Food Brand Developer — not merely importing products, but building each brand's identity, awareness, and sales presence in the Korean market through tailored marketing strategies.

From Tuscan olive oil and Neapolitan tomatoes to artisan pasta and aged balsamic vinegar, every product we represent carries a story of craftsmanship and heritage. Once collaboration begins, Sweetly is committed to maintaining the partnership for more than a decade.

12+
European Partner Brands
70+
Products
5+
Italian Regions
100+
Domestic Partners
Premium European artisan food products

What We Do

End-to-End Brand Marketing

We handle every aspect of bringing your brand to the Korean market — from import logistics to consumer engagement.

Product Import

Exclusive importing with full regulatory compliance, customs handling, and logistics management for seamless market entry.

Retail Distribution

Strategic placement across Korea's top department stores, online platforms, and home shopping channels with direct retail relationships.

Marketing & PR

Building brand awareness through on-site promotions, influencer collaborations, social media engagement, and home shopping TV appearances.

Brand Development

Crafting brand identity tailored to the Korean market — from packaging localization to premium positioning strategy.

Driving Sales

Activating sales through targeted promotional events, seasonal campaigns, and cross-channel marketing to maximize revenue.

Retailer Engagement

Building and nurturing strong partnerships with premium retailers including department stores, e-commerce, and specialty shops.

Traditional balsamic vinegar aging cellar in Modena

Brand Portfolio

Exclusive Partnerships with
Europe's Finest Artisans

Each brand is carefully selected for its heritage, quality, and alignment with our commitment to authentic European gastronomy.

Martelli
Italy · Tuscany
Martelli Pasta
Legendary artisan pasta from Lari, Tuscany. Family-crafted in small batches, bronze-die extruded, slow-dried for 50+ hours.
Faella
Italy · Gragnano
Faella Gragnano IGP
Pasta from the historic birthplace of Italian pasta. IGP certified, ultra-rough surface, 60+ hour slow drying process.
Caponi
Italy · Tuscany
Caponi Egg Pasta
Handcrafted egg pasta since 1953. Cold-processed to preserve the delicate character of free-range eggs and premium semolina.
Casa Marrazzo
Italy · Naples
Casa Marrazzo
San Marzano DOP tomatoes from Vesuvius volcanic soil. Hand-peeled since 1934, Neapolitan tradition at its finest.
Villa Manodori
Italy · Modena
Villa Manodori
Balsamic vinegar crafted by Massimo Bottura, the world's #1 chef. DOP 12-year aged, Barolo, and artisanal IGP varieties.
Armatore
Italy · Amalfi Coast
Armatore
Anchovy fillets and Colatura di Alici from Cetara. Traditional chestnut-barrel aging, minimum 8 months maturation.
Scalia
Italy · Sicily
Scalia
Sicily's finest anchovies from Sciacca coast. Entirely hand-crafted, aged in pure ingredients for rich, clean umami.
I Tattoli
Italy · Tuscany
I Tattoli
Chianti Classico DOP Extra Virgin Olive Oil. Hand-harvested, cold-pressed within hours, remarkably low 0.14% acidity.
ASdoMAR
Italy · Sardinia
ASdoMAR
Premium tuna and salmon fillets by Generale Conserve SPA. Firm texture, clean taste, essential for any kitchen.
Antonio Mattei
Italy · Prato
Antonio Mattei
The original Cantucci since 1858. 160+ years of unchanged recipes, baked daily in the historic Prato workshop.
Oliva De La Luna
Spain · Andalusia
Oliva De La Luna
Organic EVOO from southern Spain. Cold-extracted, naturally decanted, ultra-low acidity below 0.2%.
Premium anchovy fillets
Armatore anchovy products
I Tattoli olive oil

Distribution Network

Trusted by Korea's
Leading Retailers

Direct partnerships with the nation's most prestigious department stores, e-commerce platforms, and home shopping networks.

Offline Retail Partners

Premium department stores nationwide

  • Galleria Gourmet 494 — 5 branches
  • Hyundai Department Stores — 15 branches
  • Shinsegae Department Stores — 13 branches
  • Lotte Department Stores
  • AK Plaza
  • Lotte Home Shopping TV
  • Hyundai Home Shopping

Online Channels

Major e-commerce and specialty platforms

  • SSG.com — Shinsegae Group
  • Coupang — Rocket Delivery
  • Lotte ON
  • 29CM — Premium Lifestyle
  • Mama's Market — Specialty Food
  • Department Store Online Malls

Restaurants & Hotels

Premium dining and hospitality

  • Fine Dining Restaurants — Italian Specialty
  • Luxury Hotel F&B — Procurement Supply
  • Premium Catering
  • Cooking Classes & Studios

Our Promise

Long-Term Partnership

Once collaboration begins, Sweetly is committed to keeping the partnership for more than a decade. We don't just import products — we build brands together.

Sweetly Co., Ltd. — Since 2013

Get in Touch

Let's Build Something
Together

Office

Nammun-ro 51beon-gil, Sujeong-gu,
Seongnam-si, Gyeonggi-do,
Republic of Korea

Online Shop

mamasmarket.co.kr

Business Registration

129-86-84926

Key Contacts

Dong Hyun Cho
Business Development Director
donghyun@sweetly.co.kr
Office: +82 (0)70-8780-0775
Mobile: +82 (0)10-2707-0775
Anna Kim
CEO & Founder
annak@sweetly.co.kr